DEDICATED SEO
& PPC, RUN BY
ONE EXPERT
I'm Ivan — an SEO & PPC specialist focused on medical practices across the US and UK. No account managers, no junior teams, no corporate handoffs. Just one expert personally managing your campaigns end-to-end.
DEDICATED SEO,
MANAGED BY ONE EXPERT
Big agencies pass your account through 5 people. With me, you get one specialist handling strategy, execution, and reporting personally.
DEDICATED SEO AUDIT & STRATEGY
I personally audit your site, research keywords, and build a custom SEO roadmap. No templates, no junior analysts — just one specialist who knows your practice inside out.
HANDS-ON ON-PAGE & TECHNICAL SEO
Every title tag, meta description, schema markup, and internal link is implemented and reviewed by me. The same person who built the strategy executes it.
LOCAL SEO & GOOGLE BUSINESS PROFILE
I personally manage your Google Business Profile, citations, and local rankings — so patients searching nearby actually find your practice. One direct contact, not a ticket queue.
TRANSPARENT REPORTING & CALLS
Monthly reports written by me, not generated by a dashboard. Direct calls, direct answers, direct strategy adjustments — no middlemen.
DEDICATED PPC MANAGEMENT,
NO CORPORATE HANDOFFS
Most agencies hand your ads to junior staff while charging senior rates. I personally run every campaign — Google Ads, Meta, LinkedIn, YouTube — with daily attention you'd never get from a large team.
KEYWORD & AUDIENCE RESEARCH
I personally research every keyword and audience segment. No automated tools dumping suggestions — real strategy built around your practice and your patients.
AD COPY WRITTEN BY ME
Every headline, description, and creative angle is written by me, not outsourced. Copy that converts because it's crafted with full context of your goals and compliance needs.
DAILY HANDS-ON MANAGEMENT
I monitor and optimize your campaigns daily — bids, budgets, negative keywords, creative tests. Your account is never on autopilot or stuck in an agency queue.
WHY CLIENTS CHOOSE A SPECIALIST OVER AN AGENCY
One Person, One Account
You won't be passed between account managers, strategists, and analysts. I own every part of your PPC — from setup to scaling.
Full Transparency
Direct access to every campaign, every metric, every spend decision. No black-box dashboards or vague monthly summaries.
Direct Communication
Text me, email me, call me. No support tickets, no escalation paths — just direct access to the person running your ads.
MEDICAL & HEALTHCARE PRACTICES,
ACROSS THE US & UK
Focused on practice owners and healthcare professionals across the US and UK who want a real specialist on their side — not a contract with a 200-person agency.
General & Family Practice
Primary care, internal medicine
Dentists & Orthodontists
General, cosmetic, ortho, pediatric
OBGYN & Gynaecologists
Women's health, prenatal & gynaecology care
Ophthalmology & Optometry
Vision, LASIK, eye care practices
Mental Health & Therapy
Psychiatrists, psychologists, counselors
Dermatology & Med Spas
Cosmetic and medical dermatology
Physical Therapy & Rehab
PT clinics, chiropractors, sports med
Specialty & Multi-Site Clinics
Urgent care, surgery, diagnostics
to your specialist
HI, I'M IVAN
YOUR DEDICATED SPECIALIST
I built SEO Clinic as the opposite of a large agency. No bloated teams, no rotating account managers, no clients getting lost in a portfolio of hundreds. I take on a limited number of medical practices so I can personally manage every SEO and PPC campaign — strategy, execution, and reporting, all by me.
A PERSONAL 4-STEP PROCESS
NO HANDOFFS, NO MIDDLEMEN
1:1 DISCOVERY CALL
We jump on a 30-minute call — just you and me. No sales reps, no scripted pitches. I want to understand your practice, goals, and what’s not working today.
PERSONAL AUDIT & STRATEGY
I personally audit your SEO and PPC performance — no junior analysts, no outsourced reports. The strategy is built by the same person who'll execute it.
HANDS-ON EXECUTION
I implement everything myself — on-page SEO, content, ad campaigns, landing page tweaks. You stay in the loop, but never have to manage anyone.
TRANSPARENT GROWTH
Clear monthly reporting written by me, plus a strategy call to review what's working, what's next, and where to double down.
A SPECIALIST, NOT A SYSTEM
STRAIGHT ANSWERS,
NO SALES PITCH
The questions practice managers actually ask before hiring an SEO & PPC specialist. If yours isn't here, email it through to me or ask me on the discovery call.
Do I have to sign a long-term contract or pay a monthly retainer?
No. SEO Clinic operates on a project-based, ad-hoc model — no monthly retainers, no long-term contracts. You scope a project (audit, local SEO setup, ad campaign launch, landing page work), agree on the deliverables and the price, and that's the engagement. If you want ongoing work after, we agree on the next project on your terms — never on auto-renew.
How long does it take to see results from medical SEO?
Realistically, 3–6 months for most local SEO improvements (Google Business Profile rankings, map-pack visibility, on-page wins) and 6–12 months for competitive organic terms in healthcare. Anyone promising faster is either guessing or bending the rules. Google's own healthcare search guidelines (E-E-A-T) intentionally make medical content harder to rank — which is why honest timelines for clinics are longer than for other niches.
Do you guarantee rankings or a specific number of patients?
No, and you should be cautious of any agency that does. Google's Search Quality Guidelines explicitly warn against ranking guarantees, and the medical (YMYL — Your Money or Your Life) niche has stricter rules. What I do commit to is white-hat work, transparent reporting, and that I personally review every change made to your site or ad accounts. Results are reported as real numbers — qualified inquiries, booked appointments, ROI — not vanity metrics.
Is your work HIPAA-aware? Will you handle any patient data?
My work focuses on marketing assets — your website, content, ads, Google Business Profile, and analytics setup — none of which involve protected health information (PHI) by default. I will never ask for or handle patient data. For analytics and lead forms that could touch PHI, I help you configure them in HIPAA-aware ways (consent-based tracking, no PHI in URLs or ad data, Business Associate Agreements with vendors where applicable). For full HIPAA compliance audits, I'll point you toward a qualified compliance partner.
Do you work with practices outside the US?
Yes. I work with medical and healthcare practices across the United States and the United Kingdom. SEO and PPC work is fully remote, with calls and reporting scheduled in your time zone. Local SEO is location-aware by design (your Google Business Profile, citations, and on-page signals are all tied to your physical address), so geographic distance from me doesn't affect results.
What's the difference between local SEO and regular SEO for a clinic?
Local SEO targets searches like “OBGYN near me” or “dentist in Charlotte” — it's driven by your Google Business Profile, location pages, citations, and review profile. Organic SEO targets broader, non-geographic queries — symptoms, conditions, procedures, education. Most practices need both: local captures high-intent nearby searches that convert quickly, while organic builds authority over time and feeds the funnel for everything else (including AI Search results).
Do you handle Google Ads, Meta Ads, or both?
Both, plus LinkedIn and YouTube where it makes sense. For most medical practices the highest-ROI channel is Google Ads (Search and Performance Max with location targeting), with Meta as a secondary channel for awareness and retargeting. I recommend the right mix based on your specialty, location, and goals — not what's easiest to bill for. Ads in the medical vertical also have to comply with Google's Healthcare and Medicines policies; I handle that compliance setup.
What actually happens on the free 30-minute discovery call?
We review your website, current SEO performance, and ad accounts together — live on the call. You'll leave with concrete observations, a clear sense of what's working and what isn't, and whether we're a good fit. No sales pitch, no obligation, no slide deck. If we're not the right match, I'll usually point you toward someone who is. Book directly via Calendly — slots are limited because every account is managed personally.
READY FOR A REAL
SPECIALIST?
Skip the agency runaround. Book a free 30-minute 1:1 call directly with me — or email me and I'll reply personally.
PREFER TO WRITE?
EMAIL ME DIRECTLY
Tell me a bit about your practice and what you're looking to improve. I personally read and reply to every email — usually within one business day.
I reply to every email personally — usually within one business day. No spam, ever.